Our Story
Jula Bloom's founder, Caroline, grew up surrounded by flowers. Amsterdam's markets, the endless rows of tulips, the way a well-composed arrangement could transform an ordinary room. It shaped how she saw beauty and design long before she thought of turning it into a business.
When she moved to Seattle in 2019, she found herself missing that effortless access to exceptional florals. And she kept thinking about the waste. Cut flowers that travel thousands of miles to last a week. The same arrangement bought again and again. There had to be a better way.
In 2024, after five years of living with the idea, she launched Jula Bloom. A way to bring the craft and artistry of Dutch floral design to American homes and businesses, permanently, sustainably, and without compromise on beauty.
Our Bouquets
Every Jula Bloom arrangement is designed to look unmistakably considered. Not off a shelf, not artificial in the way people expect. No pruning. No pollen. No pesticides. No wilting. Just beautiful arrangements that last as long as you want them to.
And every bouquet is named after a woman who made space for others. The Kahlo. The Coco. The Austen. The Audrey. Women who led with creativity, conviction, and grace. A small tribute embedded in every arrangement, a reminder that beauty and boldness belong together.
Our Mission
To Reimagine Flower Joy.
To bring the beauty of flowers into every space, permanently, sustainably, and without compromise. As a proud member of 1% for the Planet, we commit one percent of annual sales to environmental causes. Because lasting beauty should leave the world better, not worse.
